Client background A San Jose-Based On-Line Business. The Founder Worked Full Time As A Contractor Both As A Game Industry Consultant And Software Engineer. Australia Mark USA, Media & Entertainment Party Mafia Party Mafia is based on the popular party game Mafia or Werewolf. In the town of Castle Rock, crime is rampant as the mafia is out of control. The townsfolk are banding together to try and root out the mafia and get them off the streets. An undercover detective is hard on the case to uncover the mafia members but must not blow his cover. As a citizen of Castle Rock, it is your job to help locate the mafia before it’s too late. As a mafia member, you must secretly try and murder the rest of the innocent townsfolk before you are caught and executed. In-app purchase Remote push notification Audio player Chat room Avatar builder Public and private games Facebook, Google and AppleId sign in Slide 1 of 5 Business challenge Game of Mafia is one of the best crime games ever made. However, the game has a number of disadvantages, including the duration of the game, the complicated voting process, confusing set of rules etc. For instance, a normal 10 person game of mafia can take well over an hour or two to finish. LinkUp Studio’s goal was to create a robust application allowing to make the process of the game convenient and easy for Mafia lovers.Solution & process In 2016, LinkUp Studio crafted an alternative to the popular party game of Mafia. The team takes the classic game to another level by removing the need for a moderator, adding new roles, and greatly enhances all aspects of the game. Nowadays, users spend 86% of their phone time on apps out of which 32% of the app time is spent on game apps only. Therefore the team made the game in the mobile version without the need to buy or create special playing cards. Each player uses their phone to learn about their roles, place votes, and secretly carry out hits in the middle of the night. LinkUp Studio has improved the game interface which allows users to quickly and easily vote on who they want to kill without waiting for the moderator to push the game along. In the game the opportunity when one player will host the game while other players join the game via a game code is implemented. Roles are randomized and the app provides a way for users to be assigned roles, and controls the flow of the game replacing the need for a moderator. The team delivered the app that allows users to play private games and public games as well. The player can leave the game screen and he will be knowing about the process of the game because he will receive notifications from the game and he will be able to join the game at any moment. The team also built a chat for the players from the game, users are able to text their guesses about the secret roles of other players here. The action log allows players to see the activity and decisions of other players. The user also can see the statistics of all his games. In the result of this fruitful cooperation, end game users of LinkUp Studio’s client got the next generation of the popular party game Mafia and they'll never want to play it the old way after they've experienced mafia done right.