PROJECT DESCRIPTION IInspired by positive users’ feedbacks about our previous concepts, our team come up with the idea of creating Passenger app. Passenger is an application that allows people to find nearest taxi or become a taxi-driver yourself. CHALLENGES Once again, we had a mission to combine the unusual styles and customize our application differently when compared to the other projects in this niche. SOLUTION During the brainstorming stage, business analyst generated the concept of an app for taxi business. It was something that can potentially compete with UBER. Our UI designer decided to use a dark theme for this app. WIREFRAMES We skipped this stage. We focused on UI design as it was the most important element in this case. DESIGN There is a belief that a business project should be built bright and light. We have our own opinion on this matter. Our UI designer has chosen a black color for the background combined with blue, red, and white colors for menu buttons.The chosen font was also not typical for such apps. We used Gotham that symbolizes that this project is new and fresh. At the same time, it was designed with traditionally creative and user-friendly UX design.