CRM Tools implements and customizes CRM-systems for business. The client’s company is technological and modern, so it was very important to develop a website that will be both minimalistic and stylish, and, of course, as convenient as possible. The B2B segment does not tolerate redundancy. For the website, we chose a concise structure in corporate colors and added slight animations. The COI team carefully worked on the users’ focuses to make the website navigation as obvious as possible.